Wednesday 18 December 2013

Make-up advent


By the 1930's new products were seldom marketed in the cosmetics industry, at least by reputable companies without having undergone exhaustive tests.  Sun tan lotions were patch tested on women's backs with ultra violet light. Face creams were put into ovens and refrigerators to make sure the ingredients did not separate. Products were also aged for months and years to discover if they would turn rancid.

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